Are you self sabotaging your success? Find out what the 3 Things That Destroy Innovation In Your Business and why you need to stop doing them right now!
One the biggest things in business today is innovation. Everyone is looking for new and better ways to do what they are doing for better results in less time. Many businesses claim to be innovative and yet when you get to know them, they are doing the same things as their competition when it comes to marketing, sales and product development and the only thing “innovative” about them is that they have napping pod for their staff.
If you want to be truly innovative in your business, here are 3 Things That Destroy Innovation In Your Business that you need to stop doing right now!
1. Comparative Thinking
This is where you base your level of success on how it stacks up to others. It’s great to have someone whose example you want to follow and I recommend finding one of these people but you should never measure yourself up against them. Just because someone started their business at 18 and retired at 30 doesn’t mean you can’t be just as successful starting your business at 40, you just need to adjust your expectations.
Why does this thinking destroy innovation? For one thing you might be trying to follow an outdated model but also, you’re basically discounting your own original ideas in favour of the ideas of someone else. There is a place for this when it comes to the basics of business or things that just work and always will but if you’re looking to stand out and have something that makes people want to do business with you, you need to nurture innovation within your business.
2. Price Over Value
Have you ever been offered something at a seminar or workshop and immediately gone to the price as an indicator as to whether or not you should do it. The reality is that cost has to be factor in a any decision when it comes to business spending but it should not be the deciding factor. You need to weigh up the cost of NOT doing it just as much, if not more, than the cost of doing it.
Most programs or courses are tax deductible for one thing, so you’re going to be able to claim some of the money back, but also think about what value or bottom line growth could be achieved by taking advantage of an opportunity. You could be destroying innovation in your business simply by saying “I can’t afford that” before you’ve looked at all the possibilities that could come from doing something a little different.
3. F.E.A.R. False Evidence Appearing Real
Fear is actually the BIGGEST killer of innovation there is. It stops you before you even have a chance to consider the prospect of changing something that, supposedly, works. Just because it works now, doesn’t mean it always will and isn’t it better to be riding the wave than being dunked by it or not even being in the same ocean? Yes there is a chance it might not work. Yes there is a possibility you will fail but if you leave everything up to others to prove, you have self sabotaged your own innovation.
Leaders don’t wait for someone to come up with the solution they need, they go out and find it. This can be a scary prospect because there is every chance that you could be lead on wild goose chase or lose money something because it’s not the right fit for your business. However it is just as likely that you may discover that thing that makes you the stand out business you want to be or bring you the perfect, ideal clients. There are only two options. Succeed or fail. It’s 50/50 but if you play your cards right, do your research and really consider what you want for your business and it’s growth, you can stack the odds more in your favour.
This article was prepared by Ant Ulijn, Business Consultant and Social Media Strategist at Emanation.
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