It's really nice when everything is smooth sailing isn't it? Days go by without conflict or issues and you are lulled into a sense of security and then all of a sudden you hit a challenge. This could be a person or a company but either way chances are that the heart of the issues lies in a misalignment of values. When we are working with people who's values do not align with ours, all sorts of issues can arise and some may even seem to have no grounds.
Our values are where we find our happy place and when they are being met or exceeded we are content. However long this lasts, it never lasts for ever and we will be forced to deal with people or companies who do not share our values. As much as we try and avoid them, we will always hit these stumbling blocks but the important thing to remember is that a misalignment of values doesn't say anything about you or them as people, it's about the culture that's promoted within the organisation.
Values and culture are ultimately fed from the top down and the way a CEO treats the janitor is usually a pretty accurate gauge of the company's values. You want to foster a culture in your business that not only aligns with your values but also encourages others to align with them too. You team, your clients, even your family all play a part in how effectively your values impact the world around you. Always remember that shared values means shared purpose and shared purpose means reaching goals and smashing targets.
If you need inspiration for what it means to live your values and culture, look to people like Richard Branson. His Virgin empire is founded on his values and the culture he encourages across the board links back to the core of his values systems as an entrepreneur and family man. You may say he can do that because he has the money to buy his team holidays and lavish Christmas parties (I don't remember any boss ever flying me to an island for few days of all expenses paid relaxation, do you?).
The truth is yes, Richard Branson has more money than you but both of you share one thing and that is a desire to help others achieve their goals. Your values are more than likely exactly the same as his and that means you are just as capable of reaching the heights he has (literally if you want go into space with him!). So next time you're in a meeting or sitting at your desk and banging your head against it because you aren't getting anywhere with a client, stop and consider whether or not your values are in alignment and if they aren't is there any way for them to be? If the answer is no then you're better off parting as friends than carrying on a business relationship and is never going to reach it's full potential.
This article was prepared by Ant Ulijn, Social Media Extraordinaire and Values Alignment Expert from emanation. If you found this information useful, please comment below and make sure you like us on Facebook for more great content like this.